Thursday, September 27, 2012

The Single Most Effective Way To Market Your Small Business

Email Marketing!

Yeah, when you look at various forms of marketing, I'm sure you will agree with me that email marketing blows all of them out of the water.

Email marketing is the most effective and the cheapest way to communicate with your prospects and customers.

So what are the basics of email marketing?

An effective email marketing system consists of four components...

First, a squeeze page. This is a web page designed to collect names and email addresses.

Second, a "bait" or freebie. This could be a report, ebook, software, MP3 or video. You will give any of these on your squeeze page to entice your web visitors to give you their names and email addresses.

Third, an autoresponder. This is a sophisticated email marketing system that automates your follow-up marketing. Aweber is the best third-party autoresponder trusted by top internet marketers.

If you are like me and don't like paying monthly for services where there are once-off payment options, then you will love Autoresponse plus. Click the link below to check out Autoresponse Plus...

www.albertmpuru.com/cgi-bin/arp3/arp3-aff.pl

Fourth, follow-up emails. You will need to create follow-up promotional and informational emails and load them into your autoresponder.

You can create as many emails as possible in advance and schedule them to go out on pre-determined days and times...

Your autoresponder will kick in and sent out these emails to anyone who subscrbes to your list on your squeeze page - even when you are sleeping or spending time with your family or friends.

How cool is that?

To marketing success,
Albert Mpuru

Source: http://www.mysmallbusiness.co.za/forum/internet-marketing/3063-the-single-most-effective-way-to-market-your-small-business

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